Design studyDesign study
Orchard Row
A café ordering experience that connects the menu, pickup and the order queue.
- Web development
- Custom software
- Funnels and CRM
- What it is
- A café ordering experience that connects the menu, pickup and the order queue.
- What's inside
- Pickup-time selector with loyalty points, Manager order board for the morning rush
- Works on
- Desktop and phone concepts
- Built by
- Loopwell Solutions team — original design study
- Project
- Orchard Row
- Services
- Web development / Custom software / Funnels and CRM
Inside the build
See how it feels.
Explore the phone view
Scope of work
The challenge
Morning queues sent customers away, and the paper loyalty card was not tracking anything.
What we built
A pre-order web app for nine outlets with pickup times, a loyalty scheme and a manager screen for the rush.
What was delivered
- Designed product interface
- Working application and handover
Project details
Outcome
A café ordering experience that connects the menu, pickup and the order queue.
Design scenario: Food and drink, 2026; illustrative timeline 8 weeks. Stack: Next.js, Node, Razorpay.
I’m not technical. They explained every decision in plain language, and the loyalty scheme paid for itself faster than the espresso machine.
Next project
Brightloom
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