Design studyDesign study
Brightloom
A textile storefront with considered collections and a clear shopping journey.
- Web development
- Funnels and CRM

- What it is
- A textile storefront with considered collections and a clear shopping journey.
- What's inside
- One-page checkout with delivery details, Order status from packing to delivery
- Works on
- Desktop and phone concepts
- Built by
- Loopwell Solutions team — original design study
- Project
- Brightloom
- Services
- Web development / Funnels and CRM
A closer look
One journey. Four moments.
- 01
A clear first impression
The storefront concept puts the collection at the centre of the opening screen.

A clear first impression - 02
Room for the collection
Colour and product groupings give the range a clear visual rhythm.

Room for the collection - 03
A closer look at the details
The detail view explores the practical information behind a shopping decision.

A closer look at the details - 04
Carry the idea onto a phone
The mobile concept keeps the same visual language in a narrower layout.

Carry the idea onto a phone
Inside the build
See how it feels.

Explore the phone view

Scope of work
The challenge
Slow pages and a five-step checkout were costing orders, and repeat customers heard nothing after buying.
What we built
A rebuilt storefront with a one-page checkout, saved addresses and WhatsApp order updates, plus a CRM that sends restock and reorder nudges.
What was delivered
- Designed product interface
- Working application and handover
Project details


Outcome
A textile storefront with considered collections and a clear shopping journey.
Design scenario: Retail, 2026; illustrative timeline 7 weeks. Stack: Next.js, Postgres, Razorpay.
Our old checkout lost people on every step. Loopwell Solutions rebuilt it in seven weeks and the first month of extra orders covered the cost. They also told us what not to build, which saved another month.
Next project
Halden & Rowe

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